What are the benefits of a folder inserter? At one time, filling envelopes was a job done entirely by hand, with temporary staff employed to stuff and seal mail at times when volumes are high. This is obviously not ideal, as human error is more likely, and there may be sensitive confidential documents being handled.…
3 Reasons Direct Mail Is Here To Stay In recent history, direct mail largely got lumbered with the dull stuff — documents and information — with younger, sprightlier email marketing landing the creative, fun campaigns. But times are changing. The ever-present uncertainty surrounding GDPR (General Data Protection Regulation) means that despite the steep learning…
3 ways GDPR is an opportunity for direct mail It might feel like the business world has been huffing and puffing over GDPR (General Data Protection Regulation) forever but since its roll out in May 2018 some interesting opportunities have been revealed — especially for direct mail. Whilst many businesses have developed a GDPR-compliant process…